Each division and department at Shorecrest is strongly encouraged to adhere to this Style Guide. By doing so, we present ourselves as a unified school that is instantly recognizable, both internally and externally.

Presenting a consistent image and message helps to ensure that Shorecrest maximizes the benefit of our marketing efforts, the goals of which include increased enrollment, increased awareness in the community, attracting qualified faculty and staff, and successful fundraising.

The Style Guide is meant to support all individuals or departments who produce graphics or communications for Shorecrest. This guide will be updated and revised as needed. Please direct any questions about the Style Guide to the Office of Marketing and Communications, 727-522-2111 x223.

Our Core Values are guiding principles that all members of the Shorecrest community strive to embrace and model. They are embedded into our school culture.

• Responsibility
• Respect
• Integrity
• Knowledge
• Compassion

Shorecrest Preparatory School’s Board, administration, faculty, staff and school community are committed to the process of creating and sustaining an equitable and just community. At Shorecrest, all individuals are compelled to engage in the process of creating an environment where Shorecrest feels like home to all. The School embraces the wide variety of cultures, religions, languages, backgrounds, identities and perspectives that encompass the richness of humanity. Moved by our guiding Core Values, Shorecrest is a place where complex individual and group differences are met with respect and compassion. The Shorecrest community believes that our diverse culture enhances the school’s environment and prepares our students to become the next generation of global leaders.