

Jeremy Reiskind '13 at Super Bowl LI
Source/Author: Kate Merritt, Director of Annual Fund & Alumni
February 10, 2017
Since the fall of 2015, Jeremy Reiskind '13, currently a senior sports management major at Rice University in Houston, Texas, has been a marketing department intern at the Houston Super Bowl Host Committee. This organization plans and executes all of the events surrounding Super Bowl LI. The marketing team is specifically responsible for creating awareness about Super Bowl LI within Houston, Texas, and the United States through newspaper articles, building wraps, street banners, community “pep rallies” and more.
Through his work on the marketing team, Jeremy has been very busy helping to plan Super Bowl LIVE, a free fan festival occurring the nine days before Super Bowl LI. During Super Bowl LIVE, Jeremy has been responsible for helping to operate the main attraction - a 70-foot drop tower in which each rider is wearing virtual reality goggles to experience a mission to Mars. He explains, "This is the first ride ever to incorporate virtual reality with a drop tower!"
Jeremy, who plans to pursue a career in the sports industry, says, "The professional experience I have gained and the people I have met through this experience will greatly help me in my pursuit of a career in the sports industry."
Catch the Super Bowl on Sunday, February 5, 6:30pm on FOX.
Through his work on the marketing team, Jeremy has been very busy helping to plan Super Bowl LIVE, a free fan festival occurring the nine days before Super Bowl LI. During Super Bowl LIVE, Jeremy has been responsible for helping to operate the main attraction - a 70-foot drop tower in which each rider is wearing virtual reality goggles to experience a mission to Mars. He explains, "This is the first ride ever to incorporate virtual reality with a drop tower!"
Jeremy, who plans to pursue a career in the sports industry, says, "The professional experience I have gained and the people I have met through this experience will greatly help me in my pursuit of a career in the sports industry."
Catch the Super Bowl on Sunday, February 5, 6:30pm on FOX.